Retailers can greatly benefit from CRM software as it can help them to align their online and offline sales channels and personalise their communications to customers to increase their sales. Retailers have different needs than some other businesses and may need a CRM solution to be more aligned to their needs than a generic software solution.
Topics
Featured CRMs
If you are looking for CRM software for your retail business you may want to look for:
- Can it unify all shopping experiences across all channels?
- Does it provide historical records of customer transactions and enable you to profile them?
- Can you send personalised email campaigns?
- Does it support your staff in providing additional customer service and flexibility in doing that role?
- Does it help you manage suppliers, distributors and vendors?
- Can it assist you in managing your inventory?
- What automations does it offer?
- Does it include AI or chatbots to improve processes or customer experience?
- Does it draw information from social media to capture trends?
- What other systems and apps can it integrate with?
- What insights, analytics and reporting can it provide?
- Can it assist you in making forecasts?
- Do they provide a mobile app to access your data from anywhere?
- Do they offer a free trial?
Companies are ranked in no particular order.
1. Salesforce
- Offers solutions that are optimised for the retail industry
- Cloud-based solution
- Ability to connect and personalise retail experiences across every channel
- Unified shopping experience
- Bring together commerce and retail systems
- Serve customers faster across every channel with real-time answers and AI
- Provide staff with customer insights
- Tailor instore service blending digital and physical
- Track customers across every channel
- Contact them to find out more
Website Salesforce CRM software
2. Zoho CRM
- Offers a retail management solution
- Provides an omnichannel CRM solution
- Combines an integrated platform for sales, marketing, support and inventory management
- Assists you in managing retail and supply chain operations
- Customisable user interface
- Capture customer trends from social media
- Built-in AI and real-time reporting
- Integrates with third-party software
- Mobile app to access info from anywhere
- Offers a demo
Website Zoho CRM software
3. Zendesk
- Provides a solution for retailers
- Support customers through every channel
- Create shopper profiles
- Bring together inventory, billing, shopping history and preferences
- Unified knowledge base
- Provides automation and Answer Bot to free up agents
- Incorporates suppliers, distributors and vendors
- Integrates with other apps and software
- Provides analytics
- Offer a free trial
Website Zendesk CRM software
4. Bitrix24
- Offers a retail solution
- Designed to help you manage your retail business better
- Personalised shopping experiences to increase brand loyalty and boost sales conversions
- Maximise your pipeline management
- Omni-channel customer service
- Marketing automation tools and email marketing
- Chatbot and AI support
- Mobile app to access from anywhere
- Sales analytics, lead tracking and reporting
- Get started to register for free
Website Bitrix24 CRM software
5. SAP
- Provides a specific retail solution
- Enables you to personalise shopping experiences
- Offers an omnichannel retail solution to connect all experiences
- Understand marketing trends and tailor communications to customer preferences
- Intelligent returns management
- Commerce cloud to create engaging digital storefronts
- AI to provide personalised ecommerce experiences
- Gain real-time shopper insights
- Provides marketing performance management data
- Offers personalised demo of their software
Website SAP CRM software
6. SuperOffice
- Offers software that helps retailers to better manage their business
- Organise and digitise communications
- Manage suppliers, customers and stores
- Stores emails and documents
- Manage projects
- Sales order and pipeline management
- Assist forecasting
- Send targeted offers and promotions
- Access key figures and KPIs to support decision making
- Offers a demo of their software
Website SuperOffice CRM software
7. Matellio
- Provides a dedicated retail CRM solution
- Manage employees, vendors, clients and assets
- Improve efficiency and make savings
- Increase automation
- Store information including purchase history, invoices, contact info and documents
- Manage leads and increase the chance of turning them into customers
- Manage marketing campaigns across various channels and integrate email marketing
- Sales automation tools
- Reporting and analytics
- Offers a free consultation
Website Matellio CRM software
8. Brightpearl
- Provides a retail-focused CRM
- Supports retailers in a variety of industries
- Automatically creates profiles on all customers
- Supports relationships with wholesale clients
- Streamline systems and processes
- Automate communications and customer segmentation
- Email management and history
- Integrates with major marketing platforms and other software
- Access analytics
- Offers a demo of their software
Website Brightpearl CRM software
9. Touch Retail
- Specialises in customer management software for the retail sector
- Enhance relationships with customers
- Analyse, filter and segment customer data
- Track customers
- Manage loyalty schemes and rewards
- Omnichannel management to provide cross channel experience
- Build customer profiles to aid marketing
- Supports single and multiple location retailers
- Suitable for small to large retailers
- Offers a demo of their software
Website Touch Retail CRM software
10. Futura Retail Solutions
- Offers a dedicated CRM for retailers
- Track and record customer interactions
- Supports omnichannel experiences
- Allows you to personalise service
- Enables customer profiling
- Track preferences and build mailing groups
- Export data to deliver campaigns by post or email
- Integrates with their loyalty software solution
- Offers other retail solutions including ERP systems and EPOS
- Contact them by phone to find out more